Whether you have an online business or one on the shelves in a retail store, best packaging designs for retail products elevate the customer experience. Once the customer picks up something from a store or receives something as a gift, it's packaging definitely communicates much more than what someone is actually getting from the product. Retail products involve the process of selling consumer goods/services directly to the customers through various distribution channels to earn the profit.
Packaging design also corresponds the value, quality, image, utility, and perception of the product inside. These key attributes will be effectively communicated through custom retail packaging. Sometimes, all you need is just an inspiration from an idea. To be successful in the market, every product should be packaged distinctively and should explain a unique reason for being. The best packaging design is one that is incredibly diverse and explains at the first glance that what's the product, what its use is and how it is relevant to the consumer.
Following are some very unique and best packaging designs for retail products which provide an eye-catching view to customers on the first fleeting look.
1) Tissue Box:
All of you might have still experienced the old traditional look of a tissue box with many labels and full of text on it. But a professionally designed package for tissue is something which is surprising, simple, new, attractive and devoid the use of unneeded information. The design shown in the image below is a pioneering way to boost all this at once. It is made with great maturity showing a “slice of summer fruit” excluding with all useless information that one neither needs nor prefer. This can be replaced by a slice of various fruits owing different shapes to provide a new experience to the customer using tissues in a fascinating way.
2) Butter:
In addition to old traditional ways of packing butter in a plastic bag or aluminum foil, modernized packaging design is enclosing the butter in a plastic casing having a wooden knife at the top. You can remove the knife and apply butter; it is extremely beneficial as it fulfills your requirement of using butter anywhere, anytime without trouble. Moreover, it not only rapidly and effectively spread the butter but also adds a touch of excitement and pleasure to your everyday task of having a meal.
3) Paintbrushes:
Whenever you go to a retail store, no one even bothers to notice the paint brushes placed in any corner of the store. Even if you need to locate them you have to make an extra effort to find where they are placed. All depends on an attractive packaging design. Placing the little tongue with the cheeks adds the fun element but also grasp customer attraction abruptly while walking in the retail store. These paint brushes serve as facial hair on the illustrated faces on custom packaging printing sleeves. This idea not only make the customer smile but it definitely stands out other brands of paint brushes in the market.
4) Liquor:
Liquor is the item on which people shell out much of their hard-earned cash. With so many brands, it's really hard to distinguish your ones from others and make it stand at the top of the shelves. This liquor is enclosed in a uniquely designed box pulled out in all the stops. It comes with shot glasses and is incredibly vivacious yellow and pink. It should be kept to display to commemorating its design and interior. This box is very conventionally designed to grapple the attraction of customers. The custom packaging Seattle is renowned for manufacturing such type of multi-walled corrugated boxes that exactly fit into your items with exact dimensions giving a most luxurious look ever a product can exhibit.
5) Tea Bags:
In order to make your product look distinct, you need to be creative in the representation of it. Tea is a product which is extensively consumed worldwide. Instead of adopting old plain tea bag design, an innovative idea is to convert the tea bags into “tea-shirts” with hangers to give a complete look. The hangers keep the tea bags upright on your mug’s rim, making it functional in addition to aesthetics.
Many companies in the cosmetics industry have truly benefited from using the customized nail polish boxes; they use it to package as well as display their products conveniently.
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